This is a an article from the New York Times explaining the basics.
Click HERE to view.
It is a good way to explain things to friends, colleges or family members that are new to technology.
A layman’s guide to search engine optimisation.
Search Engine Optimisation or SEO, is a very important aspect in relation to getting your website and it’s pages viewed, ranked and displayed by search engines such as Google.
In short, search engines send out ‘Robots’ into the wide expanses of the internet to gather data. When one of these robots comes across your site, it looks at 3 important things.
Your Site Title.
Your site title must contain not only the name of your site, but it is a good idea to add keywords that identify what your site offers.
Don’t be shy here. add as many words, and combination of words as you can think of. Make your title as long as you like.
Content.
Search engine robots look at content of your site.
It is a good idea to have a lot of text on each page, again outlining what your site, or that page offers. The robots ignore images, video and Flash, so it is not wise to have pages with this type of content only.
Links.
Link Up! One of the methods to get good optimisation results is to increase the number of sites that link to yours. Ask colleagues and associates to create links to your site on their sites. Google for example rates pages higher based on the the rankings of sites liked to those pages.
Hope This Helps
Schedule a SyncToy Task in Windows XP
Note: there is a space before the hyphen but not one after the R. If the folder pair name contains a space, surround it with quotation marks, as the example above shows. For another example, assume that SyncToy is in the folder named C:\My Folder and that you want to run a folder pair named “My folder pair.” Enter the command line as follows, including the quotation marks: “C:\Program Files\SyncToy 2.0\SyncToyCmd.exe” -R”My folder pair.” Note that there are two sets of quotation marks in this case: one is around the path to the SyncToy program file and the other surrounds the folder pair name.
1. Don’t open email attachments; even if it’s from someone you know. If you do get something from someone you know, make sure that they really sent it to you. Email attachments are the number one way viruses and trojan horses get into your email. You might also want to turn off HTML email in Outlook and other programs. HTML emails are just as dangerous as rogue web sites, and can spread infections just by previewing them.
2. Don’t click links in email. That link could lead you to a phishing site, or the link may lead you to install malicious software. Copy and paste links into your browser, or type them in by hand instead. Another reason to disable HTML email - the HTML hides the real destination of that seemingly innocuous link.
3. Don’t download files from places you aren’t absolutely sure are safe. Stick with the well known sites. Teeneagers who use filesharing software like BitTorrent, Azureus, etc., often unwittingly download spyware and trojans.Also don’t click on links that strangers send you in social networking sites. Don’t accept links to update flash. Go directly to Adobe and let it determine if you need a new version of flash.
4. Update your OS regularly! Turn on automatic updates in OS X and Windows. Apply all critical updates immediately. Criminals often create hacks within 24 hours of Microsoft’s patches (these are called zero day exploits), so you need to protect yourself the day the patches appear.
5. Use a firewall. The best firewall is a hardware router - the kind you use to share an internet connection. Even if they’re not billed as firewalls, they are, and they’re quite effective. I also recommend turning on your operating system’s firewall - even if you have a router - but I don’t recommend third-party software firewalls. They cause more problems than they solve.
6. Have inexperienced users run as limited users.
